The “Firearrows” were a stunning series of four concept cars, penned by Chrysler’s legendary design chief Virgil Exner and hand-built by the prestigious coachbuilding house Ghia in Turin, Italy. These rolling works of art embodied the jet-age optimism of the 1950s, blending American power with Italian craftsmanship in a way that was nothing short of revolutionary.
This particular model is a sporty coupe with a fully retractable roof, ingeniously designed to disappear entirely when open—leaving only a low-cut windshield visible above the waistline of the body. Even the side windows were engineered to lower completely into the doors, emphasizing the clean, uninterrupted lines and giving it a true open-air experience.
Although a production version was fully developed and ready to go, Chrysler ultimately chose not to move forward leaving the Firearrow as an icon of what might have been. Today, only two examples are known to survive, both powered by formidable Hemi V8 engines paired with automatic transmissions, positioning them as worthy competitors to the likes of the Chevrolet Corvette and Ford Thunderbird of their day.
Price tag? A cool $1.2 million a small price for a piece of rolling Americana with Italian soul.
